Sports are in a sense a collection of narratives. Some more pedestrian and typical, some more unusual and compelling. The are often narratives attached to the results on the field—Bautista’s bat flip homer being an obvious example—but as often they are born in the synergy between the players life off the field and their sports […]
Tag: milb
How MiLB Teams Deal With Public Relations Disasters
By now, you’ve probably heard of the Ogden Raptors’ recent PR disaster, in which they attempted to host an Hourglass Appreciation Night. The tagline for the event guaranteed, “gorgeous women whose curves rival those of any stud pitching prospect!” They wanted to push the envelope and appear edgy, but went about it in the wrong way and got […]
Where Do MiLB Players Live During The Season?
Player housing is an important part of a minor league team’s operation, but it doesn’t affect fans, it’s not a direct team revenue generator, and it doesn’t get much publicity. As such, it’s an under appreciated aspect of the minor league General Manager’s job to the public. However, when assessing MiLB affiliate relationships, MLB clubs […]
Why Smart Teams’ Stadiums are Never Empty
For teams, Game 1 of the season sells itself. What keeps an MiLB GM awake at night is selling tickets to Every. Other. Game. Of. The. Year. As we discussed last time, smart minor league teams have fun and family friendly ways to sell tickets for the entire season. Sometimes, however, teams run into problems […]
The Power of Promotional Giveaways
Opening Day is upon us! That means it’s time to sell tickets. As we uncovered last time, this can’t be accomplished simply through fan loyalty to the club; people need a reason to come to the park. The easiest way: promotions. The best promotion in the history of the world is Fireworks. Everybody loves them. Whether it’s […]
Blue Jays Sign Brett Oberholtzer for Depth
The Blue Jays have added a depth arm. Per John Heyman: Jays sign rhp brett oberholtzer — Jon Heyman (@JonHeyman) December 7, 2016 How important is this move? Well, Heyman is notorious for his dislike of the ‘shift’ key, making him the ee cummings of twitter. He normally makes an exception for player names though. […]